There is an art to making connections in the virtual business world. As the term implies, ‘Social Networking’ is about building relationships. And the best place to start the process is at the ‘invitation’ stage.
From personal experience, the ‘Accept’ ratio increases when a personalized message is included in requests to connect.
BUT, it’s important that the ‘personalized’ message doesn’t sound phony or like a template. So let me show you what to do and say instead.
1. Upload your email database into Facebook, LinkedIn and Twitter. Then invite people from your past jobs, school, etc. into those social networks.
We tend to do business with people we know and like. And if your friends aren’t potential clients for you, they may know someone who is!