Kelly McCormick's Business Tips

Using THE LAW of ATTRACTION When Marketing

• Mar 1st, 2015
• 6 Comments

You might already be using the law of attraction when marketing.

However, when you really understand how it works you get even better results!

Here’s why the law of attraction turbo charges your marketing and how to use it.

Don’t Do This On Your Blog, Website or Marketing Materials…

• Aug 12th, 2014
• No Comments

Yesterday I sent out a tweet that hit a nerve. It was about the stuff that bores people when you market.

Check out some of the reactions generated on Twitter. The responses could have you re-thinking your writing style.

Testimonials Will Sell You – How to Get Great Ones

• Jun 26th, 2014
• No Comments

According to a New York Times article, 65 percent of new business comes from referrals!

The on-line versions of referrals are written testimonials. They’re often used on websites and social media profiles.

Here’s what you need to know to get GREAT testimonials, so that your buyers are selling you.

How I Quit Micro-Managing Others and Got Better Results!

• May 8th, 2014
• No Comments

Letting someone help you can be a good thing or a royal pain.

As a lifelong business owner, it was hard to let go of my attachment to how things got done. No control freak tendencies here. But I did it!

Here are the methods I used to quit micro-managing, so that others could actually help me.

How to Raise Your Prices – And Keep Customers!

• Aug 21st, 2013
• No Comments

People tend to think that they need A LOT more business, to make a decent living.

Well…the 80/20 rule paints a different picture.

“Eighty percent of business comes from twenty percent of your customers.”

This means that many businesses aren’t charging their current clients enough money.

The solution is simple. Raise your fees – without losing customers. Are you rolling your eyes?

Ok, I’ll show you how to do this.

Kelly McCormick’s Tips to Succeed –No Matter What!

• Jan 9th, 2013
• 8 Comments

Enlightened entrepreneurs, and successful companies, know that a secret to success is to have a ‘no matter what’ attitude.

We look for opportunities to move forward, in spite of what others may think. Then we go for it.

Here are some of my ‘glass half full’ tips on how to succeed –no matter what!

How to Quickly Build LinkedIn and Facebook Connections

• Sep 22nd, 2011
• No Comments

There is an art to making connections in the virtual business world. As the term implies, ‘Social Networking’ is about building relationships. And the best place to start the process is at the ‘invitation’ stage.

From personal experience, the ‘Accept’ ratio increases when a personalized message is included in requests to connect.

BUT, it’s important that the ‘personalized’ message doesn’t sound phony or like a template. So let me show you what to do and say instead.

How to Ask for Advice – When You’re the Expert

• Sep 6th, 2011
• 2 Comments

At age 21 I had my first business. I was young enough, and naive enough, to think that I knew everything. What a joke that was.

Within thirty days of hanging up the ‘OPEN FOR BUSINESS’ sign, I was almost out of business. To say that I was on a steep learning curve was an understatement. I quickly learned how to reach out and ask for advice, help, and support. Here are my techniques for asking for help, without appearing needy…

How to Say “No” to Clients

• Aug 31st, 2011
• No Comments

We teach people how to treat us. Well, that’s what Dr. Phil says and I tend to agree with him on this point.

Many entrepreneurs and business owners have a tough time setting boundaries with their clients. It’s understandable. When you care about what you do it makes sense that you’d want to give your best.

However, this can become a problem when giving your best means that there is little time, energy, or money left for you!

Why a Single Email Could Cost You $16,000!

• Aug 29th, 2011
• No Comments

My guess is that such expenditure is not in your marketing budget to potentially gain just a single customer.

But you may be risking penalties of that caliber or more, per email, if your transmissions do not comply with the CAN-SPAM Act (United States)….